AdSense lets you earn money by using a Google display tool on your website to host third-party ads that are relevant to your audience.

In this article:

Manage your AdSense and Analytics integration

If you use AdSense, you can link an AdSense account to Analytics so you can use Analytics to give context to your AdSense data and get a better understanding of your performance. You must use the same email address in Analytics and AdSense to link your accounts, and have edit or admin permission in both accounts.

For each property, you can decide which views to use for reporting.

If you want to maintain your Analytics account without AdSense data, you can also disable AdSense reporting in Analytics.

To manage these settings:

1. Sign in to your Analytics account.
2. Select the Admin tab.
3. Navigate to your account and property.
4. In the PROPERTY column, click AdSense Linking.

Data discrepancies between AdSense and Analytics

If you see significant data discrepancies between the reports in your AdSense account and those in the AdSense section of Analytics, keep in mind these points:

• Analytics only records data for AdSense content ad units, and doesn't include link units, search boxes, mobile ads, or any other AdSense products.
• You must include Analytics tracking code on every webpage running AdSense for content ad units to match in both Analytics and AdSense reports.

If your tracking code and account are set up correctly, and you see data discrepancies in your AdSense and Analytics reports, it might be caused by one of the following:

• Iframes: AdSense uses an iframe to serve ads. Browsers that don't support the