When you create a video ad using Clicks to Website, Website Conversions, Video Views or Brand Awareness as your ad objective, your video will still appear if someone clicks the ad to visit your website on an iOS or Android mobile device. Your video will still appear if someone clicks the ad to visit your website for mobile app install objective ads on iOS.

The video may either be paused or will keep playing depending where on your video ad someone has clicked.

Here are some of the features your Clicks to Website, Website Conversions, Video Views Mobile App Install or Brand Awareness video ad will have:

• People will be able to click anywhere on your video to be taken to your website.
• A link to your website will appear in the bottom-left of your video. When people click the link, they'll be taken to your website.
• Below your video, you'll have a Call to Action button that people can also click to go to your website.
• When people using a mobile iOS or Android device click on your ad, the following will happen based on where they've clicked:

  • Clicked on your ad's video: If someone sees your video ad and clicks on the video, they'll be taken to your website. Your video will appear at the top of the website and will continue to play.
  • Clicked on your ad's call-to-action or website URL: If someone sees your video ad and clicks the Call to Action button or website URL, they'll be taken to a full-screen version of your website. Your video won't appear at the top of the website.

Here's an example of what your video ad will look like on Facebook:

When someone clicks on your video, they'll be taken to your website and the video will keep playing at the top of the page. They can choose to expand the video to full screen by clicking .

Learn how to create a video ad.

* Nguồn: Facebook