The difference between automatic and manual payments

30/11/2019

When you create your first ad on Facebook, you'll add a payment method to your ad account, and that payment method determines your payment setting. There are two main payment settings for Facebook ads:

  • Automatic payments: We'll automatically charge you whenever you spend a certain amount known as your billing threshold and again on your monthly bill date for any leftover costs. This is how you'll pay if you use PayPal or most credit and debit cards to purchase ads.
  • Manual payments: You'll add money to your account first and then we'll deduct from that amount up to once a day as you run ads. This is how you'll pay if you use a manual payment method (like PayTM or Boleto Bancário) to purchase ads. With manual payments, you won't have a billing threshold.

Bear in mind that the country, currency and payment setting of your ad account determine what payment methods are available for you to use. Some payment methods only work with automatic payments (such as PayPal), while others can only be used with manual payments (such as Boleto Bancário). Once your ad account is set up for either automatic payments or manual payments, you won't be able to switch to another payment setting.

Learn more about when you'll be charged for your Facebook ads.

* Nguồn: Facebook