Webmaster Guidelines

30/11/2019

 

Following the General Guidelines below will help Google find, index, and rank your site.

We strongly encourage you to pay very close attention to the Quality Guidelines below, which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise affected by an algorithmic or manual spam action. If a site has been affected by a spam action, it may no longer show up in results on Google.com or on any of Google's partner sites.

General Guidelines

Help Google find your pages

  • Ensure that all pages on the site can be reached by a link from another findable page. The referring link should include either text or, for images, an alt attribute, that is relevant to the target page. Crawlable links are tags with an href attribute.
  • Provide a sitemap file with links that point to the important pages on your site. Also provide a page with a human-readable list of links to these pages (sometimes called a site index or site map page).
  • Limit the number of links on a page to a reasonable number (a few thousand at most).
  • Make sure that your web server correctly supports the If-Modified-Since HTTP header. This feature directs your web server to tell Google if your content has changed since we last crawled your site. Supporting this feature saves you bandwidth and overhead.
  • Use the robots.txt file on your web server to manage your crawling budget by preventing crawling of infinite spaces such as search result pages. Keep your robots.txt file up to date. Learn how to manage crawling with the robots.txt file. Test the coverage and syntax of your robots.txt file using the robots.txt testing tool.

Ways to help Google find your site:

Help Google understand your pages

  • Create a useful, information-rich site, and write pages that clearly and accurately describe your content.
  • Think about the words users would type to find your pages, and make sure that your site actually includes those words within it.
  • Ensure that your </code> elements and <code>alt</code> attributes are descriptive, specific, and accurate.</li> <li>Design your site to have a clear conceptual page hierarchy.</li> <li>Follow our recommended best practices for <a href="/glossary/114016-webmasters-en/" target="_blank" rel="noopener">images</a>, <a href="/glossary/156442-webmasters-en/" target="_blank" rel="noopener">video</a>, and <a href="https://developers.google.com/structured-data/" target="_blank" rel="noopener">structured data</a>.</li> <li>When using a content management system (for example, Wix or WordPress), make sure that it creates pages and links that search engines can crawl.</li> <li>To help Google fully understand your site's contents, allow all site assets that would significantly affect page rendering to be crawled: for example, CSS and JavaScript files that affect the understanding of the pages. The Google indexing system renders a web page as the user would see it, including images, CSS, and JavaScript files. To see which page assets that Googlebot cannot crawl, or to debug directives in your robots.txt file, use the <a href="https://www.google.com/webmasters/tools/roboted" target="_blank" rel="noopener">blocked resources report</a> in Search Console and the <a href="/glossary/6066467-webmasters-en/" target="_blank">Fetch as Google</a> and <a href="/glossary/6062598-webmasters-en/" target="_blank">robots.txt Tester</a> tools.</li> <li>Allow search bots to crawl your site without session IDs or URL parameters that track their path through the site. These techniques are useful for tracking individual user behavior, but the access pattern of bots is entirely different. Using these techniques may result in incomplete indexing of your site, as bots may not be able to eliminate URLs that look different but actually point to the same page.</li> <li>Make your site's important content visible by default. Google is able to crawl HTML content hidden inside navigational elements such as tabs or expanding sections, however we consider this content less accessible to users, and believe that you should make your most important information visible in the default page view.</li> <li>Make a reasonable effort to ensure that advertisement links on your pages do not affect search engine rankings. For example, use <a href="/glossary/156449-webmasters-en/" target="_blank">robots.txt</a> or <code>rel="nofollow"</code> to prevent advertisement links from being followed by a crawler.</li> </ul> </div> </div> <div class="zippy-wrapper"><h3 style="margin-top:20px">Help visitors use your pages</h3> <div> <ul> <li>Try to use text instead of images to display important names, content, or links. If you must use images for textual content, use the <code>alt</code> attribute to include a few words of descriptive text.</li> <li>Ensure that all links go to live web pages. Use <a href="https://validator.w3.org/" target="_blank" rel="noopener">valid HTML</a>.</li> <li>Optimize your page loading times. Fast sites make users happy and improve the overall quality of the web (especially for those users with slow Internet connections). Google recommends that you use tools like <a href="https://developers.google.com/speed/pagespeed/insights/" target="_blank" rel="noopener">PageSpeed Insights</a> and <a href="http://www.webpagetest.org/" target="_blank" rel="noopener">Webpagetest.org</a> to test the performance of your page.</li> <li>Design your site for all device types and sizes, including desktops, tablets, and smartphones. Use the <a href="https://search.google.com/test/mobile-friendly" target="_blank" rel="noopener">mobile friendly testing tool</a> to test how well your pages work on mobile devices, and get feedback on what needs to be fixed.</li> <li>Ensure that  your site <a href="/glossary/100782-webmasters-en/" target="_blank">appears correctly in different browsers</a>.</li> <li>If possible, <a href="/glossary/6073543-webmasters-en/" target="_blank">secure your site's connections</a> with HTTPS. Encrypting interactions between the user and your website is a good practice for communication on the web. </li> <li>Ensure that your pages are useful for readers with visual impairments, for example, by testing usability with a screen-reader.</li> </ul> </div> </div> <h2 id="quality_guidelines">Quality guidelines</h2> <p>These quality guidelines cover the most common forms of deceptive or manipulative behavior, but Google may respond negatively to other misleading practices not listed here. It's not safe to assume that just because a specific deceptive technique isn't included on this page, Google approves of it. Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit.</p> <p>If you believe that another site is abusing Google's quality guidelines, please let us know by <a href="https://www.google.com/webmasters/tools/spamreport" target="_blank">filing a spam report</a>. Google prefers developing scalable and automated solutions to problems, so we attempt to minimize hand-to-hand spam fighting. While we may not take manual action in response to every report, spam reports are prioritized based on user impact, and in some cases may lead to complete removal of a spammy site from Google's search results. Not all manual actions result in removal, however. Even in cases where we take action on a reported site, the effects of these actions may not be obvious.</p> <h3>Basic principles</h3> <ul> <li>Make pages primarily for users, not for search engines.</li> <li>Don't deceive your users.</li> <li>Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you, or to a Google employee. Another useful test is to ask, "Does this help my users? Would I do this if search engines didn't exist?"</li> <li>Think about what makes your website unique, valuable, or engaging. Make your website stand out from others in your field.</li> </ul> <h3>Specific guidelines</h3> <p><strong>Avoid</strong> the following techniques:</p> <ul> <li><a href="/glossary/2721306-webmasters-en/" target="_blank">Automatically generated content</a></li> <li>Participating in <a href="/glossary/66356-webmasters-en/" target="_blank">link schemes</a></li> <li>Creating pages with <a href="/glossary/66361-webmasters-en/" target="_blank">little or no original content</a></li> <li><a href="/glossary/66355-webmasters-en/" target="_blank">Cloaking</a></li> <li><a href="/glossary/2721217-webmasters-en/" target="_blank">Sneaky redirects</a></li> <li><a href="/glossary/66353-webmasters-en/" target="_blank">Hidden text or links</a></li> <li><a href="/glossary/2721311-webmasters-en/" target="_blank">Doorway pages</a></li> <li><a href="/glossary/2721312-webmasters-en/" target="_blank">Scraped content</a></li> <li>Participating in <a href="/glossary/76465-webmasters-en/" target="_blank">affiliate programs without adding sufficient value</a></li> <li>Loading pages with <a href="/glossary/66358-webmasters-en/" target="_blank">irrelevant keywords</a></li> <li>Creating pages with <a href="/glossary/2721313-webmasters-en/" target="_blank">malicious behavior</a>, such as phishing or installing viruses, trojans, or other badware</li> <li>Abusing <a href="https://developers.google.com/search/docs/guides/intro-structured-data#structured-data-guidelines">rich snippets</a> markup</li> <li>Sending <a href="/glossary/66357-webmasters-en/" target="_blank">automated queries</a> to Google</li> </ul> <p><strong>Follow</strong> good practices like these:</p> <ul> <li>Monitoring your site for <a href="/glossary/2721435-webmasters-en/" target="_blank">hacking</a> and removing hacked content as soon as it appears</li> <li>Preventing and removing <a href="/glossary/2721437-webmasters-en/" target="_blank">user-generated spam</a> on your site</li> </ul> <p>If your site violates one or more of these guidelines, then Google may take <a href="/glossary/9044175-webmasters-en/" target="_blank">manual action</a> against it. Once you have remedied the problem, you can <a href="/glossary/35843-webmasters-en/" target="_blank">submit your site for reconsideration</a>.</p> <iframe style="text-align:center" src="//www.youtube.com/embed/yFxNda5Z4eE"></iframe><p style="text-align:center;font-size:10pt;margin-bottom:20px"><em></em></p><p></p><p style="text-align:right;margin-top:50px;"><span style="font-size: 10pt; color: #808080;"><em>* Nguồn: <a style="color: #808080;" href="https://support.google.com/webmasters/answer/35769?hl=en" target="_blank">Google Search Console</a></em></span></p></div></div></section></div></div> <aside posts="" class="main-side-bar" data-v-8fc99c1e data-v-31282cb7><section class="curriculum" data-v-8fc99c1e><h4 class="font-weight-bold fz-12 mb-0 d-flex justify-content-between p-2 pl-3 align-items-center fixed" style="top:0px;" data-v-8fc99c1e><!----> <img src="data:image/png;base64,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" class="cursor-pointer" data-v-8fc99c1e></h4> <!----></section></aside></main></div></div></div><script>window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L,M,N,O,P,Q,R,S,T,U,V,W){return {layout:"courseLayout",data:[{}],error:b,state:{myTools:{data:[],error:b,isLoading:a},auth:{token:b,error:b,isLoading:a},blogCategoriesAside:{data:[],isLoading:a},blogListBanners:{data:[],isLoading:a},blogPost:{data:{},error:b,isLoading:a},blogPosts:{data:[],pagination:{pageRange:c,totalItems:c},isLoading:a,isPaginationLoading:a,isSharePostLoading:a,isLikePostLoading:a},bookmark:{data:{},error:b,isLoading:a},categoriesAside:{data:[],isLoading:a},comments:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a,isPaginationLoading:a},course:{data:{},error:b,isLoading:a},courses:{data:[],pagination:{pageRange:c,totalItems:c},isLoading:a},coursesAside:{data:[],isLoading:a},glossariesAside:{data:[],isLoading:a},glossary:{data:{id:"5d89973cfef01311e50451de",slug:"35769-webmasters-en",title:y,titleSEO:y,content:"\n\u003Cp\u003E \u003C\u002Fp\u003E\n\n\u003Cp\u003EFollowing the \u003Cstrong\u003EGeneral Guidelines\u003C\u002Fstrong\u003E below will help Google find, index, and rank your site.\u003C\u002Fp\u003E\n\n\u003Cp\u003EWe strongly encourage you to pay very close attention to the \u003Cstrong\u003EQuality Guidelines\u003C\u002Fstrong\u003E below, which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise affected by an algorithmic or manual spam action. If a site has been affected by a spam action, it may no longer show up in results on Google.com or on any of Google's partner sites.\u003C\u002Fp\u003E\n\n\u003Cul\u003E\n\u003C\u002Ful\u003E\n\n\u003Ch2\u003EGeneral Guidelines\u003C\u002Fh2\u003E\n\n\u003Cdiv class=\"zippy-wrapper\"\u003E\u003Ch3 style=\"margin-top:20px\"\u003EHelp Google find your pages\u003C\u002Fh3\u003E\n\n \u003Cdiv\u003E\n \u003Cul\u003E\n \u003Cli\u003EEnsure that all pages on the site can be reached by a link from another findable page. The referring link should include either text or, for images, an alt attribute, that is relevant to the target page. Crawlable links are \u003Ca href=\"\u002Fglossary\u002F9112205-webmasters-en\u002F\" target=\"_blank\"\u003E\u003Ccode\u003E\u003Ca\u003E\u003C\u002Fcode\u003E tags with an href attribute\u003C\u002Fa\u003E.\u003C\u002Fli\u003E\n \u003Cli\u003EProvide a \u003Ca href=\"http:\u002F\u002Fsitemaps.org\" target=\"_blank\" rel=\"noopener\"\u003Esitemap file\u003C\u002Fa\u003E with links that point to the important pages on your site. Also provide a page with a human-readable list of links to these pages (sometimes called a site index or site map page).\u003C\u002Fli\u003E\n \u003Cli\u003ELimit the number of links on a page to a reasonable number (a few thousand at most).\u003C\u002Fli\u003E\n \u003Cli\u003EMake sure that your web server correctly supports the \u003Ccode\u003EIf-Modified-Since\u003C\u002Fcode\u003E HTTP header. This feature directs your web server to tell Google if your content has changed since we last crawled your site. Supporting this feature saves you bandwidth and overhead.\u003C\u002Fli\u003E\n \u003Cli\u003EUse the robots.txt file on your web server to manage your crawling budget by preventing crawling of infinite spaces such as search result pages. Keep your robots.txt file up to date. \u003Ca href=\"https:\u002F\u002Fdevelopers.google.com\u002Fwebmasters\u002Fcontrol-crawl-index\u002Fdocs\u002Ffaq\" target=\"_blank\" rel=\"noopener\"\u003ELearn how to manage crawling with the robots.txt file\u003C\u002Fa\u003E. Test the coverage and syntax of your robots.txt file using the \u003Ca href=\"https:\u002F\u002Fwww.google.com\u002Fwebmasters\u002Ftools\u002Frobots-testing-tool\" target=\"_blank\" rel=\"noopener\"\u003Erobots.txt testing tool\u003C\u002Fa\u003E.\u003C\u002Fli\u003E\n \u003C\u002Ful\u003E\n\n \u003Cp\u003E\u003Cstrong\u003EWays to help Google find your site:\u003C\u002Fstrong\u003E\u003C\u002Fp\u003E\n\n \u003Cul\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F6065812-webmasters-en\u002F\" target=\"_blank\"\u003EAsk Google to crawl your pages\u003C\u002Fa\u003E.\u003C\u002Fli\u003E\n \u003Cli\u003EMake sure that any sites that should know about your pages are aware your site is online.\u003C\u002Fli\u003E\n \u003C\u002Ful\u003E\n \u003C\u002Fdiv\u003E\n\u003C\u002Fdiv\u003E\n\n\u003Cdiv class=\"zippy-wrapper\"\u003E\u003Ch3 style=\"margin-top:20px\"\u003EHelp Google understand your pages\u003C\u002Fh3\u003E\n\n \u003Cdiv\u003E\n \u003Cul\u003E\n \u003Cli\u003ECreate a useful, information-rich site, and write pages that clearly and accurately describe your content.\u003C\u002Fli\u003E\n \u003Cli\u003EThink about the words users would type to find your pages, and make sure that your site actually includes those words within it.\u003C\u002Fli\u003E\n \u003Cli\u003EEnsure that your \u003Ccode\u003E\u003Ctitle\u003E\u003C\u002Fcode\u003E elements and \u003Ccode\u003Ealt\u003C\u002Fcode\u003E attributes are descriptive, specific, and accurate.\u003C\u002Fli\u003E\n \u003Cli\u003EDesign your site to have a clear conceptual page hierarchy.\u003C\u002Fli\u003E\n \u003Cli\u003EFollow our recommended best practices for \u003Ca href=\"\u002Fglossary\u002F114016-webmasters-en\u002F\" target=\"_blank\" rel=\"noopener\"\u003Eimages\u003C\u002Fa\u003E, \u003Ca href=\"\u002Fglossary\u002F156442-webmasters-en\u002F\" target=\"_blank\" rel=\"noopener\"\u003Evideo\u003C\u002Fa\u003E, and \u003Ca href=\"https:\u002F\u002Fdevelopers.google.com\u002Fstructured-data\u002F\" target=\"_blank\" rel=\"noopener\"\u003Estructured data\u003C\u002Fa\u003E.\u003C\u002Fli\u003E\n \u003Cli\u003EWhen using a content management system (for example, Wix or WordPress), make sure that it creates pages and links that search engines can crawl.\u003C\u002Fli\u003E\n \u003Cli\u003ETo help Google fully understand your site's contents, allow all site assets that would significantly affect page rendering to be crawled: for example, CSS and JavaScript files that affect the understanding of the pages. The Google indexing system renders a web page as the user would see it, including images, CSS, and JavaScript files. To see which page assets that Googlebot cannot crawl, or to debug directives in your robots.txt file, use the \u003Ca href=\"https:\u002F\u002Fwww.google.com\u002Fwebmasters\u002Ftools\u002Froboted\" target=\"_blank\" rel=\"noopener\"\u003Eblocked resources report\u003C\u002Fa\u003E in Search Console and the \u003Ca href=\"\u002Fglossary\u002F6066467-webmasters-en\u002F\" target=\"_blank\"\u003EFetch as Google\u003C\u002Fa\u003E and \u003Ca href=\"\u002Fglossary\u002F6062598-webmasters-en\u002F\" target=\"_blank\"\u003Erobots.txt Tester\u003C\u002Fa\u003E tools.\u003C\u002Fli\u003E\n \u003Cli\u003EAllow search bots to crawl your site without session IDs or URL parameters that track their path through the site. These techniques are useful for tracking individual user behavior, but the access pattern of bots is entirely different. Using these techniques may result in incomplete indexing of your site, as bots may not be able to eliminate URLs that look different but actually point to the same page.\u003C\u002Fli\u003E\n \u003Cli\u003EMake your site's important content visible by default. Google is able to crawl HTML content hidden inside navigational elements such as tabs or expanding sections, however we consider this content less accessible to users, and believe that you should make your most important information visible in the default page view.\u003C\u002Fli\u003E\n \u003Cli\u003EMake a reasonable effort to ensure that advertisement links on your pages do not affect search engine rankings. For example, use \u003Ca href=\"\u002Fglossary\u002F156449-webmasters-en\u002F\" target=\"_blank\"\u003Erobots.txt\u003C\u002Fa\u003E or \u003Ccode\u003Erel=\"nofollow\"\u003C\u002Fcode\u003E to prevent advertisement links from being followed by a crawler.\u003C\u002Fli\u003E\n \u003C\u002Ful\u003E\n \u003C\u002Fdiv\u003E\n\u003C\u002Fdiv\u003E\n\n\u003Cdiv class=\"zippy-wrapper\"\u003E\u003Ch3 style=\"margin-top:20px\"\u003EHelp visitors use your pages\u003C\u002Fh3\u003E\n\n \u003Cdiv\u003E\n \u003Cul\u003E\n \u003Cli\u003ETry to use text instead of images to display important names, content, or links. If you must use images for textual content, use the \u003Ccode\u003Ealt\u003C\u002Fcode\u003E attribute to include a few words of descriptive text.\u003C\u002Fli\u003E\n \u003Cli\u003EEnsure that all links go to live web pages. Use \u003Ca href=\"https:\u002F\u002Fvalidator.w3.org\u002F\" target=\"_blank\" rel=\"noopener\"\u003Evalid HTML\u003C\u002Fa\u003E.\u003C\u002Fli\u003E\n \u003Cli\u003EOptimize your page loading times. Fast sites make users happy and improve the overall quality of the web (especially for those users with slow Internet connections). Google recommends that you use tools like \u003Ca href=\"https:\u002F\u002Fdevelopers.google.com\u002Fspeed\u002Fpagespeed\u002Finsights\u002F\" target=\"_blank\" rel=\"noopener\"\u003EPageSpeed Insights\u003C\u002Fa\u003E and \u003Ca href=\"http:\u002F\u002Fwww.webpagetest.org\u002F\" target=\"_blank\" rel=\"noopener\"\u003EWebpagetest.org\u003C\u002Fa\u003E to test the performance of your page.\u003C\u002Fli\u003E\n \u003Cli\u003EDesign your site for all device types and sizes, including desktops, tablets, and smartphones. Use the \u003Ca href=\"https:\u002F\u002Fsearch.google.com\u002Ftest\u002Fmobile-friendly\" target=\"_blank\" rel=\"noopener\"\u003Emobile friendly testing tool\u003C\u002Fa\u003E to test how well your pages work on mobile devices, and get feedback on what needs to be fixed.\u003C\u002Fli\u003E\n \u003Cli\u003EEnsure that  your site \u003Ca href=\"\u002Fglossary\u002F100782-webmasters-en\u002F\" target=\"_blank\"\u003Eappears correctly in different browsers\u003C\u002Fa\u003E.\u003C\u002Fli\u003E\n \u003Cli\u003EIf possible, \u003Ca href=\"\u002Fglossary\u002F6073543-webmasters-en\u002F\" target=\"_blank\"\u003Esecure your site's connections\u003C\u002Fa\u003E with HTTPS. Encrypting interactions between the user and your website is a good practice for communication on the web. \u003C\u002Fli\u003E\n \u003Cli\u003EEnsure that your pages are useful for readers with visual impairments, for example, by testing usability with a screen-reader.\u003C\u002Fli\u003E\n \u003C\u002Ful\u003E\n \u003C\u002Fdiv\u003E\n\u003C\u002Fdiv\u003E\n\n\u003Ch2 id=\"quality_guidelines\"\u003EQuality guidelines\u003C\u002Fh2\u003E\n\n\u003Cp\u003EThese quality guidelines cover the most common forms of deceptive or manipulative behavior, but Google may respond negatively to other misleading practices not listed here. It's not safe to assume that just because a specific deceptive technique isn't included on this page, Google approves of it. Webmasters who spend their energies upholding the spirit of the basic principles will provide a much better user experience and subsequently enjoy better ranking than those who spend their time looking for loopholes they can exploit.\u003C\u002Fp\u003E\n\n\u003Cp\u003EIf you believe that another site is abusing Google's quality guidelines, please let us know by \u003Ca href=\"https:\u002F\u002Fwww.google.com\u002Fwebmasters\u002Ftools\u002Fspamreport\" target=\"_blank\"\u003Efiling a spam report\u003C\u002Fa\u003E. Google prefers developing scalable and automated solutions to problems, so we attempt to minimize hand-to-hand spam fighting. While we may not take manual action in response to every report, spam reports are prioritized based on user impact, and in some cases may lead to complete removal of a spammy site from Google's search results. Not all manual actions result in removal, however. Even in cases where we take action on a reported site, the effects of these actions may not be obvious.\u003C\u002Fp\u003E\n\n\u003Ch3\u003EBasic principles\u003C\u002Fh3\u003E\n\n\u003Cul\u003E\n \u003Cli\u003EMake pages primarily for users, not for search engines.\u003C\u002Fli\u003E\n \u003Cli\u003EDon't deceive your users.\u003C\u002Fli\u003E\n \u003Cli\u003EAvoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you, or to a Google employee. Another useful test is to ask, \"Does this help my users? Would I do this if search engines didn't exist?\"\u003C\u002Fli\u003E\n \u003Cli\u003EThink about what makes your website unique, valuable, or engaging. Make your website stand out from others in your field.\u003C\u002Fli\u003E\n\u003C\u002Ful\u003E\n\n\u003Ch3\u003ESpecific guidelines\u003C\u002Fh3\u003E\n\n\u003Cp\u003E\u003Cstrong\u003EAvoid\u003C\u002Fstrong\u003E the following techniques:\u003C\u002Fp\u003E\n\n\u003Cul\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F2721306-webmasters-en\u002F\" target=\"_blank\"\u003EAutomatically generated content\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003EParticipating in \u003Ca href=\"\u002Fglossary\u002F66356-webmasters-en\u002F\" target=\"_blank\"\u003Elink schemes\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003ECreating pages with \u003Ca href=\"\u002Fglossary\u002F66361-webmasters-en\u002F\" target=\"_blank\"\u003Elittle or no original content\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F66355-webmasters-en\u002F\" target=\"_blank\"\u003ECloaking\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F2721217-webmasters-en\u002F\" target=\"_blank\"\u003ESneaky redirects\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F66353-webmasters-en\u002F\" target=\"_blank\"\u003EHidden text or links\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F2721311-webmasters-en\u002F\" target=\"_blank\"\u003EDoorway pages\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003E\u003Ca href=\"\u002Fglossary\u002F2721312-webmasters-en\u002F\" target=\"_blank\"\u003EScraped content\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003EParticipating in \u003Ca href=\"\u002Fglossary\u002F76465-webmasters-en\u002F\" target=\"_blank\"\u003Eaffiliate programs without adding sufficient value\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003ELoading pages with \u003Ca href=\"\u002Fglossary\u002F66358-webmasters-en\u002F\" target=\"_blank\"\u003Eirrelevant keywords\u003C\u002Fa\u003E\u003C\u002Fli\u003E\n \u003Cli\u003ECreating pages with \u003Ca href=\"\u002Fglossary\u002F2721313-webmasters-en\u002F\" target=\"_blank\"\u003Emalicious behavior\u003C\u002Fa\u003E, such as phishing or installing viruses, trojans, or other badware\u003C\u002Fli\u003E\n \u003Cli\u003EAbusing \u003Ca href=\"https:\u002F\u002Fdevelopers.google.com\u002Fsearch\u002Fdocs\u002Fguides\u002Fintro-structured-data#structured-data-guidelines\"\u003Erich snippets\u003C\u002Fa\u003E markup\u003C\u002Fli\u003E\n \u003Cli\u003ESending \u003Ca href=\"\u002Fglossary\u002F66357-webmasters-en\u002F\" target=\"_blank\"\u003Eautomated queries\u003C\u002Fa\u003E to Google\u003C\u002Fli\u003E\n\u003C\u002Ful\u003E\n\n\u003Cp\u003E\u003Cstrong\u003EFollow\u003C\u002Fstrong\u003E good practices like these:\u003C\u002Fp\u003E\n\n\u003Cul\u003E\n \u003Cli\u003EMonitoring your site for \u003Ca href=\"\u002Fglossary\u002F2721435-webmasters-en\u002F\" target=\"_blank\"\u003Ehacking\u003C\u002Fa\u003E and removing hacked content as soon as it appears\u003C\u002Fli\u003E\n \u003Cli\u003EPreventing and removing \u003Ca href=\"\u002Fglossary\u002F2721437-webmasters-en\u002F\" target=\"_blank\"\u003Euser-generated spam\u003C\u002Fa\u003E on your site\u003C\u002Fli\u003E\n\u003C\u002Ful\u003E\n\n\u003Cp\u003EIf your site violates one or more of these guidelines, then Google may take \u003Ca href=\"\u002Fglossary\u002F9044175-webmasters-en\u002F\" target=\"_blank\"\u003Emanual action\u003C\u002Fa\u003E against it. Once you have remedied the problem, you can \u003Ca href=\"\u002Fglossary\u002F35843-webmasters-en\u002F\" target=\"_blank\"\u003Esubmit your site for reconsideration\u003C\u002Fa\u003E.\u003C\u002Fp\u003E\n\u003Ciframe style=\"text-align:center\" src=\"\u002F\u002Fwww.youtube.com\u002Fembed\u002FyFxNda5Z4eE\"\u003E\u003C\u002Fiframe\u003E\u003Cp style=\"text-align:center;font-size:10pt;margin-bottom:20px\"\u003E\u003Cem\u003E\u003C\u002Fem\u003E\u003C\u002Fp\u003E\u003Cp\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align:right;margin-top:50px;\"\u003E\u003Cspan style=\"font-size: 10pt; color: #808080;\"\u003E\u003Cem\u003E* Nguồn: \u003Ca style=\"color: #808080;\" href=\"https:\u002F\u002Fsupport.google.com\u002Fwebmasters\u002Fanswer\u002F35769?hl=en\" target=\"_blank\"\u003EGoogle Search Console\u003C\u002Fa\u003E\u003C\u002Fem\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",description:"Following the General Guidelines below will help Google find, index, and rank your site.\n\nWe strongly encourage you to pay very close attention to the Quality Guidelines below, which outline some of the illicit practices that may lead to a site being...",image:b,tags:[],isShowSidebar:a,updatedAt:"2019-11-30T02:50:05.046Z",__typename:"Glossary"},error:b,isLoading:a},historyRefAmounts:{data:[],pagination:{pageRange:c,totalItems:c},isLoading:a,isPaginationLoading:a},info:{data:{phone:U,email:A,facebook:q,messenger:t,address:w,description:x,copyright:M,verifiedWebsiteUrl:P,medalIntro:j,expIntro:j,minWithdrawAmount:V,maxWithdrawAmount:o,logo:{rootLocation:p,__typename:h},linkApp:{android:r,ios:s,__typename:k},footerLinks:[{name:u,page:{slug:v,__typename:e},__typename:f},{name:W,page:{slug:z,__typename:e},__typename:f},{name:n,page:{slug:B,__typename:e},__typename:f},{name:C,page:{slug:D,__typename:e},__typename:f},{name:E,page:{slug:F,__typename:e},__typename:f},{name:G,page:{slug:H,__typename:e},__typename:f},{name:I,page:{slug:J,__typename:e},__typename:f}],notification:{guest:{isShow:a,bgColor:K,content:L,__typename:i},member:{isShow:a,bgColor:N,content:O,__typename:i},__typename:l},certificateTemplates:[{id:Q,rootLocation:R,__typename:h},{id:S,rootLocation:T,__typename:h}],__typename:m},isLoading:a},lesson:{data:{},error:b,isLoading:a},me:{data:b,error:b,isLoading:a},memberships:{data:b,isLoading:a},menu:{data:[],isLoading:a},myBlogPosts:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a},myCourses:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a},banners:{data:[],isLoading:a},notifications:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a,isPaginationLoading:a},page:{data:{},error:b,isLoading:a},practice:{data:b,isLoading:a},practices:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a},quiz:{data:{questions:[],userAnswers:{totalQuizzes:c,totalCorrect:c,certification:j,answers:[],isLoading:a}},error:b,answerError:b,generateCertError:b,isLoading:a},recentBlogPosts:{data:[],isLoading:a},refEvent:{data:{},error:b,isLoading:a},refEventResult:{data:[],isLoading:a},refEvents:{data:[],pagination:{pageRange:c,totalItems:c},isLoading:a,isPaginationLoading:a},refsLv1:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a,isPaginationLoading:a},refsLv2:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a,isPaginationLoading:a},relatedBlogPosts:{data:[],isLoading:a},reviews:{data:[],pagination:{pageRange:c,totalItems:c},isLoading:a,isPaginationLoading:a},sections:{data:[],error:b,isLoading:a},slides:{data:[],isLoading:a},tagsAside:{data:[],isLoading:a},tool:{data:{},error:b,isLoading:a},transactions:{data:[],pagination:{pageRange:c,totalItems:c},error:b,isLoading:a,isPaginationLoading:a},user:{data:{},error:b,isLoading:a},userAnswersQuizzes:{data:[],pagination:{pageRange:c,totalItems:c},isLoading:a,isPaginationLoading:a},userIntroduces:{data:[],error:b,isLoading:a},userTags:{data:[],isLoading:a},withdrawRequests:{data:[],pagination:{pageRange:c,totalItems:c},requestWithdrawError:b,cancelRequestError:b,isLoading:a,isPaginationLoading:a}},serverRendered:g,apollo:{defaultClient:Object.create(null,{"$ROOT_QUERY.info":{writable:true,enumerable:true,value:{phone:U,email:A,facebook:q,messenger:t,address:w,description:x,copyright:M,verifiedWebsiteUrl:P,medalIntro:j,expIntro:j,minWithdrawAmount:V,maxWithdrawAmount:o,logo:{type:d,generated:g,id:"$ROOT_QUERY.info.logo",typename:h},linkApp:{type:d,generated:g,id:"$ROOT_QUERY.info.linkApp",typename:k},footerLinks:[{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.0",typename:f},{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.1",typename:f},{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.2",typename:f},{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.3",typename:f},{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.4",typename:f},{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.5",typename:f},{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.6",typename:f}],notification:{type:d,generated:g,id:"$ROOT_QUERY.info.notification",typename:l},certificateTemplates:[{type:d,generated:a,id:"Media:6240889eeec58f3ec34963c1",typename:h},{type:d,generated:a,id:"Media:6240947beec58f3ec34963c4",typename:h}],__typename:m}},"$ROOT_QUERY.info.logo":{writable:true,enumerable:true,value:{rootLocation:p,__typename:h}},"$ROOT_QUERY.info.linkApp":{writable:true,enumerable:true,value:{android:r,ios:s,__typename:k}},"$ROOT_QUERY.info.footerLinks.0":{writable:true,enumerable:true,value:{name:u,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.0.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.0.page":{writable:true,enumerable:true,value:{slug:v,__typename:e}},"$ROOT_QUERY.info.footerLinks.1":{writable:true,enumerable:true,value:{name:W,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.1.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.1.page":{writable:true,enumerable:true,value:{slug:z,__typename:e}},"$ROOT_QUERY.info.footerLinks.2":{writable:true,enumerable:true,value:{name:n,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.2.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.2.page":{writable:true,enumerable:true,value:{slug:B,__typename:e}},"$ROOT_QUERY.info.footerLinks.3":{writable:true,enumerable:true,value:{name:C,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.3.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.3.page":{writable:true,enumerable:true,value:{slug:D,__typename:e}},"$ROOT_QUERY.info.footerLinks.4":{writable:true,enumerable:true,value:{name:E,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.4.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.4.page":{writable:true,enumerable:true,value:{slug:F,__typename:e}},"$ROOT_QUERY.info.footerLinks.5":{writable:true,enumerable:true,value:{name:G,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.5.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.5.page":{writable:true,enumerable:true,value:{slug:H,__typename:e}},"$ROOT_QUERY.info.footerLinks.6":{writable:true,enumerable:true,value:{name:I,page:{type:d,generated:g,id:"$ROOT_QUERY.info.footerLinks.6.page",typename:e},__typename:f}},"$ROOT_QUERY.info.footerLinks.6.page":{writable:true,enumerable:true,value:{slug:J,__typename:e}},"$ROOT_QUERY.info.notification.guest":{writable:true,enumerable:true,value:{isShow:a,bgColor:K,content:L,__typename:i}},"$ROOT_QUERY.info.notification":{writable:true,enumerable:true,value:{guest:{type:d,generated:g,id:"$ROOT_QUERY.info.notification.guest",typename:i},member:{type:d,generated:g,id:"$ROOT_QUERY.info.notification.member",typename:i},__typename:l}},"$ROOT_QUERY.info.notification.member":{writable:true,enumerable:true,value:{isShow:a,bgColor:N,content:O,__typename:i}},"Media:6240889eeec58f3ec34963c1":{writable:true,enumerable:true,value:{id:Q,rootLocation:R,__typename:h}},"Media:6240947beec58f3ec34963c4":{writable:true,enumerable:true,value:{id:S,rootLocation:T,__typename:h}},ROOT_QUERY:{writable:true,enumerable:true,value:{info:{type:d,generated:g,id:"$ROOT_QUERY.info",typename:m}}}})}}}(false,null,0,"id","Page","InfoFooterLinks",true,"Media","MainNotificationValue","","InfoLinkApp","MainNotificationType","Info","Giảng viên: Ngọc Huy",9000000,"https:\u002F\u002Fbrandee-vn.s3-ap-southeast-1.amazonaws.com\u002F2020\u002F3\u002F89a52f20-654e-11ea-8b14-896d0943ea58.png","https:\u002F\u002Ffb.com\u002Fbrandee.edu.vn","https:\u002F\u002Fplay.google.com\u002Fstore\u002Fapps\u002Fdetails?id=edu.brandee","https:\u002F\u002Fapps.apple.com\u002Fapp\u002Fbrandee-h%E1%BB%8Dc-marketing-online\u002Fid1434377762","https:\u002F\u002Fwww.messenger.com\u002Ft\u002Fbrandee.edu.vn","Giới thiệu","brandees-way","02 Thanh Hải, Đà Nẵng | F13 đường Âu Lạc, Huế | 248B Diên Hồng, Quy Nhơn","CÔNG TY TNHH MTV SILINH\r\nMST: 0401708470 Cấp ngày: 01\u002F12\u002F2015 tại Sở Kế hoạch & Đầu tư Thành phố Đà Nẵng\r\nĐại diện: Bà Nguyễn Thị Quỳnh Linh\r\nĐịa chỉ: Số 2 Thanh Hải, P. Thanh Bình, Q. Hải Châu, Tp. Đà Nẵng","Webmaster Guidelines","pham-van-sieng","brandee.edu.vn@gmail.com","luong-ngoc-huy","Chính sách bảo mật","chinh-sach-bao-mat","Điều khoản sử dụng","dieu-khoan-su-dung","Quy chế hoạt động","quy-che-hoat-dong","Chính sách hoàn học phí","chinh-sach-hoan-tra-hoc-phi","#0062ff","\u003Cp\u003E\u003Cspan style=\"color:#ffffff\"\u003EShare TK ChatGPT cho học viên \u003C\u002Fspan\u003E(\u003Ca href=\"https:\u002F\u002Fbrandee.edu.vn\u002Fshare-tai-khoan-chatgpt-cho-hoc-vien-brandee-mien-phi\"\u003Elink\u003C\u002Fa\u003E)\u003C\u002Fp\u003E","Copyright © 2021 Học viện Marketing Brandee","#478708","\u003Cp\u003EMời học viên trải nghiệm ChatGPT-plus(\u003Ca href=\"https:\u002F\u002Fbrandee.edu.vn\u002Fcong-cu\u002Fchatgpt-plus-click-chi-tiet-em-huong-dan-truoc-khi-dung\" target=\"_blank\"\u003E\u003Cspan style=\"color:#3498db\"\u003ELink\u003C\u002Fspan\u003E\u003C\u002Fa\u003E)\u003C\u002Fp\u003E","http:\u002F\u002Fonline.gov.vn\u002FHomePage\u002FCustomWebsiteDisplay.aspx?DocId=33213","6240889eeec58f3ec34963c1","https:\u002F\u002Fbrandee-vn.s3-ap-southeast-1.amazonaws.com\u002F2022\u002F3\u002F21c25530-ade6-11ec-bdae-af47efc5fc3e.jpeg","6240947beec58f3ec34963c4","https:\u002F\u002Fbrandee-vn.s3-ap-southeast-1.amazonaws.com\u002F2022\u002F3\u002F334b25a0-aded-11ec-bdae-af47efc5fc3e.jpeg","0932535927",1000000,"Giảng viên: Siêng Văn"));</script><script src="/_nuxt/20562a269ff74d97b049.js" defer></script><script src="/_nuxt/45fd82513848b4577abb.js" defer></script><script src="/_nuxt/4c8297d10041b13b60cf.js" defer></script><script src="/_nuxt/8a422bcf63b8be5a2dd8.js" defer></script><script src="/_nuxt/d87cf8e3088903655d37.js" defer></script> </body> </html>