Measurement on Audience Network works similarly as it does on Facebook. In addition to aggregated campaign performance, advertisers can now break down reporting to see Audience Network performance separately from Facebook and Instagram. Video advertisers will also be able to see a breakdown of delivery by placement type (native/banner/interstitial vs. in-stream etc.)

Audience Network-specific reporting in Ads Manager

1. Select All Campaigns, All Ad Sets or All Ads, depending on what information you want to see.
2. Select Columns > Customise Columns.
3. Choose the metrics that you want to see, then click Apply.
4. Click Breakdown, then select Platform.

You can now view your campaign performance on Audience Network in Ads Manager.

Audience Network reporting in Ads reporting

1. Click on a specific report within Ads reporting.
2. Select Columns > Customise Columns.
3. Choose the metrics that you want to see, then click Apply.
4. Click Breakdown, then select Platform from the drop-down.

You can now view your campaign performance on Audience Network in ads reporting.

Learn about steps to take if your ad isn't performing well.

* Nguồn: Facebook