Rich Cards Report

30/11/2019
New Search Console has an upgraded experience for this report. Try out the individual rich result status reports in the new Search Console.

The Rich Cards report helps you fix errors in any rich result (formerly known as "rich card") structured data that Google finds on your site. The report also shows where you could provide more information to take fuller advantage of Google's rich result platform.

Open the rich card report

Using the report

If Google finds any rich result structured data on your site, it will display a chart and table with information about the result types that it found.

  1. The top level page of the report shows a sum of errors or recommendations for all rich result structured data found on your site, grouped by type. Click on a row to drill down by type.
  2. The second level of the report lists all critical and non-critical errors for the selected type. Click on a row to further drill down by rule.
  3. The third level of the report shows all pages with rich results of the selected type affected by the selected rule. Click on a row to see a suggested fix for that error.

We recommend first fixing the critical errors in your rich results, then fixing the non-critical errors.

Which rich result types are covered in this report? This report provides information about the following cards only: Recipe, Course, Movie (television not reported), Jobs, Fact Check

Understanding the chart

The chart is a stacked chart that shows the count of items over time. Note that in a stacked chart, to get the absolute value for a point on a line you must subtract the value of the next line below it on the stack. Here is an example stacked chart.

Example of stacked chart with values at 50, 100, and 120.

At date 4/26, if the red line has value 50, the yellow line has value 100, and the green line has value 120, here are the absolute values for each line:

  • Green: 20 (120 - 100)
  • Yellow: 50 (100 - 50)
  • Red: 50 (50 - 0) 
For an easy way to see the absolute values for a line, deselect (hide) all other lines in the stacked chart.

Checkboxes

The chart must have at least one series checkbox selected. This is because deselecting all checkboxes would show an empty chart, which wouldn't be useful at all.

Data freshness

All report data is based on the last time that Google crawled a page. If you have changed any data since the last crawl, it will not be reflected in this report.

  • The Status date beside a chart is the most recent date when Google crawled any page on your site.
  • The Last detected date for a specific URL is the most recent date when that specific URL was crawled. Therefore you might see an error reported that has since been fixed on the live page.

Status

Each item has exactly one of the following statuses:

  • Invalid: These are rich result items with one or more critical errors (see below) in required structured data fields. Invalid cards can also have one or more non-critical errors. You can find complete listing of rich card properties on the Google Developers website.
  • Enhanceable: These are rich result items with only non-critical errors (see below) in optional structured data fields. Enhanceable cards can still be processed by Google, but providing valid values for these fields can enable more Google Search features for your result type.
  • Fully-enhanced: These are rich result items with all required and optional fields populated correctly.

Error severity

Errors fall into one of the following groups:

  • Critical: These are errors in required fields: for example, the top-level name field in a recipe rich result. Rich results with critical errors cannot be processed by Google. 
  • Non-critical: These are either invalid missing values for optional fields, or some other issue that will not prevent Google from processing the rich result. For example, a missing or invalid value for cookTime in a recipe rich result. Rich result items with non-critical errors can be processed by Google, but might benefit from having this additional information in the structured data.

Troubleshooting (Where are my rich results?)

If you have published rich results but they don't seem to be appearing in the report, here are a few possible reasons:

  • Are you looking at the right property? The Search Console property must match the hosting site. A common mistake is to post rich result structured data on the www site but look at the non-www site report, or posting on the https site but looking at the http site report.
  • Have you given Google time to crawl your page? It can take a few days for Google to crawl any newly submitted or changed pages; be patient and wait a few more days to see if the pages show up.
  • Did you robot out your pages? Be sure that your pages are accessible by Google. Try Fetch as Google to test whether Googlebot can access your pages.
  • Is your rich result type covered? See Which rich result types are covered? to see if your rich result type appears in this report.

* Nguồn: Google Search Console