Set up App Events using a Partner Integration

30/11/2019

If you're using a Mobile Measurement Partner (MMP) or Customer Data Platform (CDP) SDK from the partners listed below, you can easily connect your partner account to Facebook and configure the app events you're using for Facebook advertising. Connecting your account using a partner integration helps you make sure that you're passing the correct app event information to optimise your Facebook ads, create custom audiences and better understand your return on ad spend.

In Events Manager, you'll find guided instructions that help you select the app and ad account you want to use, set up your partner account and configure the app events that are relevant to your business vertical.

Find your partner below to learn more, or go to the Partner Integrations section of Events Manager to get started.

* Nguồn: Facebook