ThruPlays
30/11/2019
The number of times that your video was played to completion, or for at least 15 seconds. Learn more.
This metric is in development.
How it's calculated
If your video is 15 seconds or shorter, the metric counts when your video was played to completion. For longer videos, this metric counts when someone played at least 15 unique seconds of the video. The video's full length is considered to be at least 97% of the video, as people frequently drop off before the true end of a video when credits roll or content fades out. Learn more.
Further reading
* Nguồn: Facebook