Add an intro to your lead ad to give more details, such as to describe your product or service or to tell people what they'll receive for submitting their info. Adding an intro is optional.

Add an intro to your instant form:

1. Begin creating a lead form.
2. Click the Intro (optional) section and toggle it on.
3. Add a headline (max 60 characters).
4. Choose either to use the image from your ad or upload a new image for your intro section.
5. In the Layout drop-down, choose between Bullets (max 80 characters per bullet) or Paragraph (no character limit). Add a message that tells people about your product or service.
6. Check your form preview on the right-hand side. If everything looks as expected, you can continue creating your instant form or click Save to save your work.

Learn more about creating lead ads on Facebook.

* Nguồn: Facebook