Set up dynamic ads for travel (flights)

30/11/2019

Facebook's dynamic ads for travel enable you to automatically promote relevant travel inventory with unique creative, across any device. Your dynamic ads for travel may appear on Facebook, Instagram and/or Audience Network, depending on the ad placements you choose.

Currently, dynamic ads for travel supports three types of travel inventory: hotels, flights and destinations. In this guide, we'll show you how to set up flight ads, which will help you advertise your flight inventory by route to boost your flight sales.

Requirements

In order to complete this type of ad, you'll need:

Get started

There are three key steps to set up dynamic ads for travel (flights). Click the links below to learn how to complete each step.

Note: If you are a developer, we recommend using Facebook's API documentation for advanced information and sample files.

Step 1: Set up your catalogue

Step 2: Implement a pixel and/or mobile SDK

Step 3: Create an ad template

Get additional support

Facebook Marketing Partners (FMPs) and feed support specialists can help save you time and assist with things like developing creative, building audiences, setting budgets, reporting and more. Read the information below to figure out which resource is right for you. Depending on the needs of your business, it may be worthwhile using multiple resources to support your advertising needs.

Facebook Marketing Partners (FMPs)

These partners build technology solutions that can help advertisers scale and optimise their Facebook ad campaigns. They can help with things such as developing creative, building audiences, setting budgets, reporting and more. FMPs can also save you time by streamlining your advertising work. For advertisers running dynamic ads for travel, here are some of the partners currently supporting that product:

Feed support

These companies specialise in supporting product feeds. They focus specifically on helping advertisers develop and maintain the required hotel, destination or flight feeds needed to support dynamic ads for travel. In some cases, they may also provide up-to-date dynamic pricing information. Here are some of the available partners who can help you with your dynamic ads for travel feeds:

* Nguồn: Facebook