Set up hotel ads

30/11/2019

Facebook's travel ads enable you to automatically promote relevant travel inventory with unique creative across any device. Your travel ads may appear on Facebook, Instagram and/or Audience Network, depending on the ad placements you choose.

Currently, travel ads support three types of travel inventory: hotels, flights and destinations. In this guide, we'll show you how to set up hotel ads, which will help you generate bookings by showing off your property and rooms, and letting people know about your current availability.

Requirements

In order to complete this type of ad, you'll need:

Set up hotel ads

There are three key steps to set up hotel ads. Click the links below to learn how to complete each step.

Note: If you are a developer, we recommend using Facebook's API documentation for advanced information and sample files.

Step 1: Set up your catalogue

Step 2: Implement a pixel and/or mobile SDK

Step 3: Create an ad template

Get additional support

Facebook Marketing Partners (FMPs) and feed support specialists can help save you time and assist with things like developing creative, building audiences, setting budgets, reporting and more. Read the information below to figure out which resource is right for you. Depending on the needs of your business, it may be worthwhile using multiple resources to support your advertising needs.

Facebook Marketing Partners (FMPs)

These partners build technology solutions that can help advertisers scale and optimise their Facebook ad campaigns. They can help with things such as developing creative, building audiences, setting budgets, reporting and more. FMPs can also save you time by streamlining your advertising work. For advertisers running travel ads, here are some of the partners currently supporting that product:

Feed support

These companies specialise in supporting product feeds. They focus specifically on helping advertisers develop and maintain the required hotel, destination or flight feeds needed to support travel ads. In some cases, they may also provide up-to-date dynamic pricing information. Here are some of the available partners who can help you with your travel ads feeds:

* Nguồn: Facebook