In development
30/11/2019
This metric is still being tested and may change as we improve our methodologies. We encourage you to use it for directional guidance, but please use caution when using it for historical comparisons or strategic planning. Learn more.
See all in-development metrics
- 2-second continuous video views
- 3-second dwells
- Five-second dwells
- Seven-second dwells
- Card views
- Cost per 2-second continuous video view
- Cost per estimated ad recall lift (people)
- Cost per landing page view
- Cost per store visit
- Cost per unique landing page view
- Estimated ad recall lift (people)
- Estimated ad recall lift rate
- Landing page views
- Messaging conversations started
- Store visits
- Unique 2-second continuous video views
- Unique attention impressions
- Unique attention impressions rate
- Unique landing page views
- Video plays
- Results
- ThruPlays
- Cost per ThruPlay
- Conversion rate ranking
- Engagement rate ranking
- Quality ranking
- Post saves
* Nguồn: Facebook