Create multiple ad sets at once
When you create a campaign, you have the ability to create multiple ad sets at once. Each ad set can have different Custom Audiences, locations and age segments all within the same campaign.
To create multiple ad sets at once:
- Go to Ads Manager and click Create. Make sure that you are in the guided creation workflow.
Choose your marketing objective, name your campaign and click Continue.
Click Create multiple new ad sets.
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- In the Audience section, choose the audiences, locations and age ranges you wish to target in each ad set.
- To add specific variations, click: add custom audience variation, add location variation, and/or add age range variation, depending on your advertising goals. You can further define your audience using other demographics, interests and behaviours with detailed targeting. Learn more about detailed targeting.
- Once your audiences have been set up, choose your placements and optimisation settings in the Placements and Optimisation & delivery sections.
- In the Budget & schedule section, choose how you want to manage your budget across ad sets.
- Click Continue. You can delete any ad sets that you don't need or allocate a different budget to each ad set at this step.
- Click Continue to create the ad that will be associated with your ad sets.
You have the option of setting a daily budget or a lifetime budget. A daily budget is how much you want to spend every day over the duration of your ad campaign. If you choose lifetime budget, you can set how much you want to spend in total over the duration of your campaign. You can control this amount in the total budget field.
For example, if you set your total budget to GBP 100 and choose daily budget, you will spend GBP 100 every day until your campaign ends. If you set your total budget to GBP 100 and choose lifetime budget, you will only spend a total of GBP 100 over the lifetime of the campaign. This GBP 100 will be divided across every day that your ad runs.
Learn more about creating ads in the updated Ads Manager.
More resources
A placement is the location where your ad is shown, for example Instagram, Audience Network and Facebook in-stream video.
You can edit the placement of multiple ad sets at once in Ads Manager.
- Click the Ad Set tab.
- Check the box next to each ad set you want to edit.
- Click open the Edit drop down menu, scroll down and choose Placements.
- In the editing window that appears check the box next to each ad set you want to edit.
- Click Actions. Choose to Add Placement, Remove Placement, or Switch to Auto Placements.
- Make your changes to the placement of your ad sets and click Publish.
* Nguồn: Facebook