Availability of lead ads features across devices
30/11/2019
Lead ads are a type of ad that allows you to run lead generation campaigns on Facebook and Instagram. Unlike other ad types, lead ads include a contact form that lets people show their interest in a product or service by filling in the form with their details and allowing a business to follow up with them.
If you've never built a lead ad campaign before, get started with these basic setup steps.
The table below outlines the various lead ads features that are currently available (down) and the platforms they're available on (across):
| Android | iOS | Form preview in create flow | Desktop & desktop preview | ||
|---|---|---|---|---|---|
| Conditional answer | ✔ | ✔ | ✔ | ✔ | ✔ |
| Native dealer lookup | ✔ | ✔ | ✔ | ✔ | |
| Appointment booking | ✔ | ✔ | ✔ | ||
| Customised Thank you screen | ✔ | ✔ | ✔ | ✔ | ✔ |
| Single screen for context and question | ✔ | ✔ | ✔ | ✔ | |
| Higher intent lead form | ✔ | ✔ | ✔ | ||
| Canvas + lead ads | ✔ | ✔ | ✔ | ||
| Dynamic ads for lead generation | ✔ | ✔ | ✔ | ||
| "Call Business" call-to-action button on Thank you screen | ✔ | ✔ | ✔ | ✔ | ✔ |
| Facebook Watch & lead generation | ✔ | ✔ | |||
Facebook Watch & lead generation in carousel | ✔ |
* Nguồn: Facebook